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隐私政策

Sofier operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a curated shopping experience (the “Services”). Sofier is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit or use our Services, make a purchase or other transaction through our Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in it.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or information that has been de-identified so that it cannot identify or reasonably be linked to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this information:

  • Contact details, including your name, address, billing address, shipping address, telephone number, and email address.
  • Financial information, including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.
  • Account information, including your username, password, security questions, preferences, and settings.
  • Transaction information, including items you view, add to your cart or wishlist, purchase, return, exchange, or cancel, and your past transactions.
  • Communications with us, including information you include when communicating with us, such as when submitting a customer support inquiry.
  • Device information, including information about your device, browser or network connection, IP address, and other unique identifiers.
  • Usage information, including information about your interactions with the Services, including how and when you interact with or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services, including from your device when you use our products or services or visit our website, and through cookies and similar technologies;
  • From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

  • Providing, personalising, and improving the Services. We use your personal information to provide the Services, including to perform our contract with you, process your payments, ship your orders, remember your preferences and items of interest, send notifications relating to your account, process purchases, returns, exchanges, or other transactions, create, maintain, or otherwise manage your account, arrange shipping, facilitate returns and exchanges, enable you to post reviews, and create a personalised shopping experience, such as recommending products related to your purchases. This may include using your personal information to better personalise and improve the Services.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or postal mail, and displaying online advertisements for products or services on the Services or other websites, including based on items you previously purchased or added to your cart and your other activity on the Services.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, unlawful, unsafe, or malicious activity, protect public safety, and keep our Services secure. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone.
  • Communicating with you. We use your personal information to provide customer support, respond to your requests, provide effective Services, and maintain our business relationship with you.
  • Legal purposes. We use your personal information to comply with applicable law or respond to valid legal processes, including requests from law enforcement or government agencies, investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes consistent with this Privacy Policy. These circumstances may include:

  • To Shopify, vendors, and other third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfilment, and shipping.
  • To business and marketing partners to provide marketing services and advertising to you. For example, we use Shopify to support third-party services that deliver personalised advertising based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to direct us not to share information about you for the purpose of displaying targeted advertising and marketing based on your online activity across different merchants and websites. You can exercise your right to opt out of these uses of your information here.
  • When you direct, request, or otherwise consent to our disclosure of certain information to third parties, such as to ship products to you or through your use of social media widgets or login integrations.
  • To our affiliates or otherwise within our corporate group.
  • In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations, including responding to subpoenas, search warrants, and similar requests, enforce applicable terms of service or policies, and protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify and third parties that may be located in countries other than your country of residence to provide and improve the Services for you.

In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information from your interactions with our store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights regarding the use of your personal information for these purposes.

To learn more about how Shopify uses your personal information and any rights you may have, please refer to Shopify’s Consumer Privacy Policy. Depending on where you live, you can exercise certain rights concerning your personal information through the Shopify Privacy Portal: https://privacy.shopify.com/en.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that we do not own or control, please review their privacy and security policies and other terms and conditions. We are not responsible for, and do not guarantee, the privacy or security of such websites, including the accuracy, completeness, or reliability of information found on them.

Information you provide in public or semi-public spaces, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms, and its use by us or third parties is not restricted. Our inclusion of such links does not, by itself, imply any endorsement of the content on those platforms or of their owners or operators, except as disclosed on the Services.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, please contact us using the details below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we have “shared” or “sold,” as those terms are defined under applicable law, personal information about individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights concerning your personal information. These rights are not absolute, may apply only in certain circumstances, and, in some cases, we may decline your request as permitted by law.

  • Right to Access / Know. You may have the right to request access to personal information we hold about you.
  • Right to Delete. You may have the right to request that we delete personal information we retain about you.
  • Right to Correct. You may have the right to request correction of inaccurate personal information we retain about you.
  • Right to Portability. In certain circumstances and subject to certain exceptions, you may have the right to receive a copy of personal information we hold about you and request that we transfer it to a third party.
  • Right to Opt Out of Sale or Sharing for Targeted Advertising. Depending on where you live, you may have the right to opt out of the sale or sharing of your personal information, or to opt out of the processing of your personal information for purposes considered “targeted advertising” under applicable privacy laws. You can exercise your opt-out rights by clicking here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are located, we will automatically treat it as an opt-out request for the device and browser you use to access the website. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account. To learn more about Global Privacy Control, please visit https://globalprivacycontrol.org/. Other than Global Privacy Control, we do not recognise other “Do Not Track” signals that your browser or device may send.
  • Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving them at any time by using the unsubscribe option provided in our emails. If you opt out, we may still send you non-promotional emails, such as those relating to your account or orders you have placed.

You may exercise any of these rights as instructed on the Services or by contacting us using the details below. To learn more about how Shopify uses your personal information and any rights you may have, including rights relating to data processed by Shopify, please visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising these rights. As permitted or required by applicable law, we may need to verify your identity before processing your request. Under applicable law, you may designate an authorised agent to submit requests on your behalf to exercise your rights. Before accepting a request from an agent, we will require evidence that you have authorised the agent to act on your behalf, and we may also need to verify your identity directly with you. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have any complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the details below or to lodge a complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country in which you live.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant UK authority, as applicable, unless the data is transferred to a country determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please email us at official@sofiertop.com. You can find our other contact details in our Contact Information Policy.